About ShopIQ — Headless E-Commerce & PIM

ShopIQ is WebIQ's flagship headless SaaS platform and twenty years in continuous development, deployed across hundreds of organisations, and deeply proven in fashion, retail, and logistics. It is the operational backbone for organisations managing complex product catalogues, omnichannel retail, and demanding integration requirements.

Twenty years of proven technology have resulted in a SaaS platform that streamlines centralized product information management, multichannel commerce, and omnichannel retail. The operational backbone for organisations managing complex catalogues at scale.

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Centralised Product Information Management

Store, manage, and enrich all product data in one place. ShopIQ's modular data model supports unlimited product and category structures, variant hierarchies, rich media, and related product logic. Inventory is always live and accurate.

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Multi-Channel Commerce

Product data flows wherever it needs to go — your own storefront, marketplaces, B2B portals, mobile applications, or partner feeds — from a single managed source. Automatic XML feed generation for Google Shopping in multiple languages.

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Complete Order & Payment Management

From basket to invoice: a fully featured checkout and order flow configurable without technical effort. Connections to all major payment providers, gift cards, and discount codes. Shipping management including per-country rules, carrier integration, and track & trace follow-up.

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Returns & Customer Management

Customers can submit returns and RMA requests through the platform. Order confirmations, shipping updates, and aftersales communications are automated. Integrated customer database with newsletter and loyalty programme capability.

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API & Integration

REST API for external connectivity. XML import/export for supplier and affiliate integration. Webhook support for event-driven workflows. API-key-secured access for authorised partners.